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Transformative Consumer Research

RESOURCES

Find general resources here on seeking funding.

A series of video interviews and presentations with TCR leaders on getting funded.

A curated list of books, articles and online resources to help secure funding.

Learn about external funding early in your career or as a student.

Answers to some of the most common questions you have about seeking funding.

Success Stories

Watch the videos below to hear members of the TCR community as they share their funding success stories and offer tips on how to achieve grant funding.

Funding Success Stories
Getting Funding for Societal Impact Research

Getting Funding for Societal Impact Research

24:24
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Connie Pechmann  TCR 2023 Q&A

Connie Pechmann TCR 2023 Q&A

09:02
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Funding Success Story: Melissa Bublitz

Funding Success Story: Melissa Bublitz

03:02
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Funding Success Story: Maura Scott and Martin Mende

Funding Success Story: Maura Scott and Martin Mende

13:06
Play Video

Curated List of Funding Resources

Academic Article

Know the game: Insights to help early career researchers successfully navigate academia

Joshua J. Fisher, Joanna L. James

2022

Placenta

Website

MSI Research Support: Pre-proposal Submission

Marketing Science Institute

20204

Marketing Science Institute

Blog Post

A guide to writing grant proposals

Kaycie Butler

2022

Times Higher Education

Book

The Beginner's Guide to Grant Writing: Tips, Tools, & Templates to Write Winning Grants

Holly Rustick

2019

Rustick Productions

Blog Post

What Do Funders Look for in a Grant Proposal?

Dalya Massachi

2021

TechSoup

Book

Research Proposals: A Practical Guide

Martyn Denscombe

2019

Open University Press

Early Career

Learning about external funding early in your career or as a student can give you a jump start on funding your research or positioning future research with financing in mind. Scholars can pursue a spectrum of grants at any point in their academic journey, and some programs are tailored to specific career stages (early career, established scholars, etc.). External funding practices and programs can vary greatly across different countries, institutions, etc. and scholars in your region may be a great resource for specific insights.

Preparing for an interdisciplinary future: A perspective from early-career researchers

Helen Bridle, Anton Vrieling, Monica Cardillo, Yoseph Araya, Leonith Hinojosa

2013

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  • Why is seeking external funding important?
    ​Conducting socially impactful research can be costly. You may need money for large-scale field studies, prototype development, website creation to disseminate findings, publication in open-source journals, and more. External funding may give you the freedom to undertake ambitious, impactful projects.
  • Why is it beneficial to start thinking about funding early?
    Learning about external funding early in your career or as a student can give you a jump start on funding your research or positioning future research with financing in mind. Scholars can pursue a spectrum of grants at any point in their academic journey, and some programs are tailored to specific career stages (early career, established scholars, etc.). External funding practices and programs can vary greatly across different countries, institutions, etc. and scholars in your region may be a great resource for specific insights. Click on the links below for more insights.
  • What are funders looking for?
    The TCR focus on creating impact places us in an advantageous position because that’s why funders invest: to achieve impact. Ultimately, funders want to achieve their priorities.They want to be sure the researcher understands the issue, has a solid plan, and can deliver on time and on budget. Check out the links below for more help. Tech Soup Blog Post: What do Funders Look For? UK Research and Innovation Council: How to Write a Good Grant Proposal U.S. National Institutes of Health: Write Your Grant Application
  • How do I write a strong grant proposal?
    Most funders make their assessment criteria or rubrics available. Always start with those as a base (and revisit often) to ensure you tailor your grant proposal to the funder. Be sure to check your eligibility before you invest time in the proposal. Go the Books and Articles section of this page for more information. Books: Write a Winning Research Proposal by Martins Zaumanis Research Proposals, a Practical Guide by Martyn Denscombe The Beginner's Guide to Grant Writing by Holly Rustick Peer-reviewed articles: Recommendations for Writing Successful Grant Proposals: An Information Synthesis Are peer reviews of grant proposals reliable? An analysis of Economic and Social Research Council (ESRC) funding applications Writing a first grant proposal The ABC of writing a grant proposal Recommendations for Writing Successful Grant Proposals Secrets to writing a winning grant Why Academics Have a Hard Time Writing Good Grant Proposals Other online sources: A guide to writing grant proposals How to write a successful academic grant application Writing a Scientific Research Project Proposal How to write a grant proposal: a step-by-step guide
  • Do grant funders care about research impact?
    As a global community, we are having a conversation about defining, considering and capturing impact from the conception to completion of research projects. A similar process applies to the process of developing funding proposals. Check out the Impact section of this website.
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