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Transformative Consumer Research

ALL PUBLICATIONS

Keynote 2024 Distinguished Service Award, In Service of Research on Social Problems

Association for Consumer Research Conference Proceedings

2024

Julie L. Ozanne

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A commentary on transformative consumer research: Musings on its genesis, evolution, and opportunity for scientific specialization

AMS Review

2024

Martin Mende, David Glen Mick

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A commentary on transformative consumer research: Musings on its genesis, evolution, and opportunity for scientific specialization

AMS Review

2024

Martin Mende, David Glen Mick

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People, Peace, Prosperity, and the Planet: A Journey toward Sustainable Development in Consumer Research

Journal of Consumer Research

2024

Martin Mende, Abhishek Borah, Maura L. Scott, Lisa E Bolton, Leonard Lee

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A Black Brewer Experience: Navigating White space and Managing its Culture

Journal of Business Research

2024

Robert L. Harrison, Kevin D. Thomas

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Improving donation service design: Expanding choice to increase perceived justice and satisfaction

Journal of Services Marketing

2023

Cornelia (Connie) Pechmann, Nea North

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