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Transformative Consumer Research
Frank-Martin Belz, Ken Peattie
Wiley
2012
Nick Ellis, James Fitchett, Matthew Higgins, Gavin Jack, Ming Lim, Michael Saren, Mark Tadajewski
Sage
2010
Lynn Eagle, Stephan Dahl
2015
Mark Peterson
2021
The Characteristics Of Transformative Consumer Research And How It Can Contribute To And Enhance Consumer Psychology
Brennan Davis, Cornelia (Connie) Pechmann
Journal of Consumer Psychology
Mindfulness-Based Transformational Learning For Managing Impulse Buying
Journal of Education for Business
The Transformative Consumer Research Movement
Brennan Davis, Julie L. Ozanne, Ronald Paul Hill
Journal of Public Policy & Marketing
Conceptualizing A Transformative Research Agenda
David Crockett, Hilary Downey, A. Fuat Fırat, Julie L. Ozanne, Simone Pettigrew
Journal of Business Research
Transformative Consumer Research And Public Policy And Marketing Research: Distinct, Yet Complementary, Approaches
Stacey R. Finkelstein, Christopher L. Newman, Brennan Davis
Unlocking The Full Potential Of Transformative Service Research By Embedding Collaboration Throughout The Research Process
Jessica Weaver, Philippa Hunter-Jones, Rory Donnelly
Journal of Service Research
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